Wednesday, November 27, 2019

Hamlet Gray or Dorian Hamlet free essay sample

Comparative Analysis Essay Dorsal Gray Hamlet Throughout the play Hamlet we see the themes of obsession and good vs.. Evil, Hamlet struggles with his Inner demons until his tragic and untimely death. In the novel The Picture of Dorian Gray we meet a character that Is very similar to Hamlet In his continuous struggles with his good vs.. Evil persona and obsession with youth, Many character Is Oscar Wilds, Dorsal Gray represent those of Hamlet. Both Dorsal Gray and Hamlet who have love Interest that both happen to die In the midst of Hamlet and Grays battle within them selves. All though not all characters are represented you see a pattern with the minor character that help show the tragic heros true intentions. Both Hamlet and Dorian Gray struggle with obsession through their lives. While Hamlets is more of an obsession with avenging his fathers death while Dorian Gray obsesses over youth and beauty. We will write a custom essay sample on Hamlet Gray or Dorian Hamlet or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Hamlet is obviously the more likable character but is makes you wonder how did Oscar Wiled make his audience able relate to Dorian, a greedy, evil and selfish human being? Although Hamlet had a peculiar way of showing his love and devotion to his father the reader an still understand why he would seek revenge and obsess over his death, Shakespeare shows us Hamlets true intentions with his famous and lengthy soliloquy. Dorian Gravys entire philosophy is based off selfishness. Hamlet, unlike Dorian feels guilt for is crimes until the death of Claudia while Dorian Gray puts himself in a false sense of security, while his conscience often thinks about repenting he slowly falls deeper and deeper into evil with the help of The Yellow Book and Lord Henry. Good vs.. Evil is large contrast in both novels; both characters suffer with their Evil did but only Hamlet makes an attempt to redeem himself. Towards the end of his life Hamlet attempts to apologize for the deaths of Alerts father and sister, Aphelia and Polonium, He is even upset about the death of Alerts whom he didnt mean to kill. Dorian Gray on the other hand hardly mourns for the death of his ex-fiance © Sybil, and takes great relief in the deaths of James, Sibyls brother who comes to avenge her death, his admirer Basil and former friend Alan. While he tries to hide his hypocrisy by constantly false repenting his portrait continues to grow In horror and eventually shows the transformation of what an evil soul he has become. Hamlet, the tragic character who finally realizes toward the end of the play all the pain and suffering he has caused apologizes, dying and noble and honorable death. Dorsal that Is neither honorable nor noble. Although the reader could see that Dorsal Grays last action before death is his way of showing guilt. He can no longer stand the stain Dorian and Hamlet both resemble the obsessive and even murderous side but where they differ is that Hamlet has a conscious unlike his counterpart, Dorian Gray

Sunday, November 24, 2019

How to Use String Substitution in Ruby

How to Use String Substitution in Ruby Splitting a string is only one way to manipulate string data. You can also make substitutions to replace one part of a string with another string. For instance, in an example string (foo,bar,baz) replacing foo with boo in would yield boo,bar,baz. You can do this and many more things using the sub and gsub method in the string class. Many Options for Ruby Substitution The substitution methods come in two varieties. The sub method is the most basic of the two and comes with the least number of surprises. It simply replaces the first instance of the designated pattern with the replacement. Whereas sub only replaces the first instance, the gsub method replaces every instance of the pattern with the replacement. In addition, both sub and gsub have sub! and gsub! counterparts. Remember, methods in Ruby that end in an exclamation point alter the variable in place instead of returning a modified copy. Search and Replace The most basic usage of the substitution methods is to replace one static search string with one static replacement string. In the above example, foo was replaced with boo. This can be done for the first occurrence of foo in the string using the sub method or with all occurrences of foo using the gsub method. #!/usr/bin/env rubya foo,bar,bazb a.sub( foo, boo )puts b $ ./1.rbfoo,bar,bazgsub$ ./1.rbboo,bar,baz Flexible Searching Searching for static strings can only go so far. Eventually, youll run into cases where a subset of strings or strings with optional components will need to be matched. The substitution methods can, of course, match regular expressions instead of static strings. This allows them to be much more flexible and match virtually any text you can dream up. This example is a little more real world. Imagine a set of comma-separated values. These values are fed into a tabulation program over which you have no control (closed source). The program that generates these values is closed source as well, but its outputting some badly-formatted data. Some fields have spaces after the comma and this is causing the tabulator program to break. One possible solution is to write a Ruby program to act as glue, or a filter, between the two programs. This Ruby program will fix any problems in the data formatting so the tabulator can do its job. To do this, its quite simple: replace a comma followed by a number of spaces with just a comma. #!/usr/bin/env rubySTDIN.each do|l|l.gsub!( /, /, , )puts lend gsub$ cat data.txt10, 20, 3012.8, 10.4,11gsub$ cat data.txt | ./2.rb10,20,3012.8,10.4,11 Flexible Replacements Now imagine this situation. In addition to the minor formatting errors, the program that produces the data produces number data in scientific notation. The tabulator program doesnt understand this, so youre going to have to replace it. Obviously, a simple gsub wont do here because the replacement will be different every time the replacement is done. Luckily, the substitution methods can take a block for the substitution arguments. For each time the search string is found, the text that matched the search string (or regex) is passed to this block. The value yielded by the block is used as the substitution string. In this example, a floating point number in scientific notation form (such as 1.232e4) is converted to a normal number with a decimal point. The string is converted to a number with to_f, then the number is formatted using a format string. #!/usr/bin/env rubySTDIN.each do|l|l.gsub!( /-?\d\.\de-?\d/) do|n|%.3f % n.to_fendl.gsub!( /, /, , )puts lend gsub$ cat floatdata.txt2.215e-1, 54, 113.15668e6, 21, 7gsub$ cat floatdata.txt | ./3.rb0.222,54,113156680.000,21,7 Not Familiar With Regular Expressions? Lets take a step back and look at that regular expression. It looks cryptic and complicated, but its very simple. If youre not familiar with regular expressions, they can be quite cryptic. However, once you are familiar with them, theyre straightforward and natural methods of describing text. There are a number of elements, and several of the elements have quantifiers. The primary element here is the \d character class. This will match any digit, the characters 0 through 9. The quantifier is used with the digit character class to signify that one or more of these digits should be matched in a row. You have three groups of digits, two separated by a . and the other separated by the letter e (for exponent). The second element floating around is the minus character, which uses the ? quantifier. This means zero or one of these elements. So, in short, there may or may not be negative signs at the beginning of the number or exponent. The two other elements are the . (period) character and the e character. Combine all this, and you get a regular expression (or set of rules for matching text) that matches numbers in scientific form (such as 12.34e56).

Thursday, November 21, 2019

Method of Calculating the Net Cash Essay Example | Topics and Well Written Essays - 750 words

Method of Calculating the Net Cash - Essay Example The essay "Method of Calculating the Net Cash" talks about two companies - Ford Motor Company and General Motors which are found to be using the indirect method for calculating net cash being generated from their respective operating activities. Justifiably, it has been evident from the proforma of the cash flow statement that both the companies considered net income, instead of sales and revenue, to be the main element for determining the cash amount generating particularly from the operating actions, which related to the above discussed indirect method of computation.The most significant item in the financing section of both the selected companies is identified to be a dividend paid (cash), as they are bound to pay dividends to its shareholders for encouraging them to make further investments. The net cash provided by the operating activities of Ford reveals increasing trend within the last 3 years, as can be observed from the statement that the net cash in the year 2012 generated an amount of $9,045 million, which increased to $10,444 million by the year 2013 and $14,507 million in the year 2014. On the other hand, in the case of General Motors, a fluctuating trend in net cash provided by operating activities can be apparently noted. Justifiably, as per the statement, it has been recorded that the net cash has been decreased in terms of change during the period of 2012-2013, which stood at $1.4 billion, as compared to that of the period 2013-2014 that accounted to $0.9 billion.

Wednesday, November 20, 2019

Discipline of planning policy in the UK Assignment

Discipline of planning policy in the UK - Assignment Example This paper is intended to explain the national, regional and local framework for planning policy and practice identifying the main instruments for plan making in the UK. The paper focuses on particular policies relating to sustainable urban regeneration and critically examines the impact which these polices have had on a selected city in England.The salient feature of the UK planning system consists in a paradox – being born and clearly rooted in local government practice (Cherry, 1988, p.72) during the late nineteenth and early twentieth centuries, it tended to be highly centralised over the time, but in contrast with many other countries, there is a lack of a spatial plan at national level (Balchin, Sykora and Bull, 1999, p.89). It may have its origins in the British governmental system which, as Cherry writes (1988, p.183) is generally characterised by three-component, interactive structure providing periodic responses to demand for reform and innovation. The first element is the bureaucracy (local government and the civil service) which is conservative in terms of outlook; the second are the active pressure groups – reformist in nature; and the third element is represented by the elected politicians who decide policy and implement the taken decisions. Given this scenario, planning regulations are categorically a political act and represent the outcome of conflict/degree of compromise between competing views. Plan making itself, being considered not just a technical activity, but deeply political, deriving legitimacy from values expressed in the community, has become a highly sophisticated process of complex bargaining and negotiation, in which powerful interests (including professions) ‘both mediate and promote their preferences’ (Cherry, 1988, p.184). There are three distinctive patterns of policy that dominated the post-war Britain, and which have left their imprint in the field of planning – the concept of welfare state manifested in the redistributive policies and decentralist land use strategies particularly characteristic of the period between the 1940s and 1970s; the significant neo-liberal shift in the 1980s characterised by interventionist practices – market-driven, ad hoc, piecemeal and responsive to particular pressures, with certain limitations on local government practice in terms of strategic role and oversight on town and environmental planning (Cherry, 1988, p.1

Sunday, November 17, 2019

Taxation Assignment Example | Topics and Well Written Essays - 1250 words

Taxation - Assignment Example Charles’s language of correspondence is English even though he understands a little bit of French having studied French as a subject in school. Charles Antoine’s Social Insurance Number (SIN) is 193-456-787. Latesa Kiki, who is Charles’s wife, works as a Social and Health Care Service provider in a local Health and Social Care facility in Montreal Quebec. Latesa’s net income for the year 2013 after claim after credits is $80,000. Her Social Insurance Number is 193-567-674.The amount of Universal Care Benefit (UCCB) from line 117 of Latesa’s income is $1200 while the amount of Universal Child Benefit repayment from the line 213 of her return is $800 Charles Antoine is paid $9000 per month as his salary by the bank He works for. Apart from this income, he received $150,100 from a rental property he had but sold it in 2013.Charles also runs a personal business in his neighborhood where his younger works for him as the operator of the venture. Fro the personal business, he is able to earn an average of $2000 per month in terms of income. Charles is a staunch member of his church and every month, he gives $300 to his church which is a registered charity in Canada under the federal and territory laws. From his income, several deductions are normally made per month. Charles contributes towards the Canada Pension Plan (CPP) and towards the Employment Insurance benefit. Apart from his church contribution, he also contributes $150 every month towards the social and service health acre facility where his wife works. This facility is also a registered charity organization which helps the elderly and the underprivileged in Montreal. To calculate the RRSP, it is important to know what Charles earned in the previous year in order to determine his RRSP deduction limit (Canadian Tax Calculator, 2014). Earned income includes the employment earnings (t4), rental income, net business income and alimony received and any other benefit.

Friday, November 15, 2019

Effective Instructional Strategies For Adult Learners

Effective Instructional Strategies For Adult Learners College and universities across America are experience a change in student demographics from traditional to adult students. The adult student (those 25 and older) population in higher education continues to grows (Palazesci Bower, 2006; ODonnell Tobbell,2007; Giancola, Grawitch, Borchert, 2009; Vaccaro Lovell, 2010). The U.S. Department of Education reported an increase in nontraditional students from 28% in 1970 to 39% in 1999. Today, the U.S. Department of Education reported in its National Center for Educational Statistics(2006) reported that first-time full-time students are now in the minority in higher education. This growing population of adult learners bring unique characteristics to the learning environment. One might then expect to observe significant difference in instructional strategies of instructors of traditional and adult students. However, despite the unique characteristics of adult learners, the traditional approach to instructional strategies, in particular the lecture method, used in many traditional classrooms is utilized in the adult learning environment as well. While there are no inherent negative outcomes associated with the lecture method (Masikunis, Panayiotidis, Burke, 2009; Giers Kreiner, 2009; Revell, Wainwright, 2009), characteristics of adult learners may provoke the investigation of alternative instructional strategies. Adult Learning Malcom Knowles first introduced the idea that adult and children learning differently due to developmental and experiential differences in the 1970s (Knowles, Holton, Swanson, 2005). Prior to Knowles work, pedagogy was the focus of instructional strategies in higher education. The pedagogy model required the instructor to be in control of the learning and was the main focus of Knowles coined the term andragogy to describe a core set of principles of adult learning to build a more effective learning process for adults (p. 2). The six principles of andragogy are: The learners need to know; Self-concept of the learner; Prior experience of the learner; Readiness to learn; Orientation to learning; and Motivation to learn. (p. 3) Knowles stressed andragogy as a process model rather than the content model characteristic of pedagogy. The difference is not that one deals with content and the other does not; the difference is that the content model is concerned with transmitting information and skills whereas the process model is concerned with providing procedures and resources for helping learners acquire information and skills. (Knowles, Holton, Swanson, 2005, p. 115) Knowles maintained these principles, or assumptions, as foundational in designing meaningful learning experiences for adult learners (Merriam, Caffarella, Baumgartner, 2007). In addition to considering the characteristics of adult learners, Merriam, Caffarella, and Baumgartner (2005) emphasize the importance of recognizing learning in an adults life occurs in structured and informal learning environments. This recognition allows educators of adults to take into consideration the vast experience and knowledge adult students bring to the learning environment. Prior knowledge then becomes foundational to the learning experience. Also, the recognition that learning occurs in multiple arenas of life enables educators to assist adult learners in understanding they are lifelong learners. This may lessen the adults anxiety of entering a formal educational setting. The learning environment may be new, but the experience of learning new knowledge or skills is not. Lifelong learner is part of the adults life. Brookfield (1986) addressed the social aspect of adult learning. the acts of teaching and learning and the creation and alteration of our beliefs, values, actions, relationships, and social forms that result from this are ways in which we realize our humanity (p. 1). From this belief, Brookfield (1986) presented six principles for facilitating learning: Participation in learning is voluntary; adult engage in learning as a result of their own volition. Effective practice is characterized by a respect among participants for each others self-worth. Facilitation is collaborative. Facilitators and learners are in a cooperative enterprise in which, at different times and for different purposes, leadership and facilitation roles will be assumed by different group members. Praxis is placed at the heart of effective facilitation. Learners and facilitators are involved in a continual process of activity, reflection upon activity collaborative analysis of activity, new activity, further reflection, and collaborative analysis, and so on. Facilitation aims to foster in adults a spirit of critical reflection. The aim of facilitation is the nurturing of self=-directed, empowered adults. While Knowles advocated that adults learn differently than children, he understood the application of andragogy assumptions were dependent on the learning situation. In all learning situations, the needs of the learner are paramount in designing an effective learning experience. Knowles (as cited in Knowles, Holton, Swanson, 2005) stated: My intention, therefore, was to present an alternative set of assumptions to those that had been traditionally made by teachers of children, so that others would have another choice. I saw them as assumptions to be tested (not to be presumed), so that if a pedagogical assumption was the realistic condition given situation then pedagogical strategies would be appropriate. For example, if I were now, at age 66, to undertake to learn a body of totally strange content (for example, the higher mathematics of nuclear physics), I would be a totally dependent learner. I would have very little previous experience to build on, I probably would have a low degree of readiness to learn it, and I dont know what developmental task I would be preparing for. The assumptions of pedagogical assumptions would be appropriate. (p. 146) However, with that said, in many learning situations adult learners do bring a readiness to learn, do have experiential background, and XXXXXXXXXXXXX. In this context, learning strategies appropriate to the adult learner should be considered. Institutional Reaction to Adult Learners Despite the continual struggle of adult learners for voice and value in higher education (Sissel, Hansman, Kasworm, 2001), institutions appear to acknowledge the unique population of adult learners (Simpson, 2004). Institutions offer degree programs specifically addressing the need to provide alternative student services, multiple delivery modes (in-seat and online), and flexibility in scheduling (Durey, 2007). Matkin (2004) identifies two distinct markets in higher education: the residential student (traditional students) and the nonresidential (nontraditional student). The members of the two markets have different reasons for seeking education, different backgrounds, different service needs, and different pathways through which they are attracted (recruited) to education (p. 62). While, some in higher education academy may still harbor distrust in these nontraditional programs for adult learners, Tweedell (2007) contends many programs that target the adult population have been mor e deliberate in planning and implementing quality than other education programs whose theories and practices are rooted only in tradition (p. 5). In addition to addressing opportunities for adult students to pursue higher education opportunities, educators must investigate and implement instructional strategies that address the needs of adult learners. Instructional Strategies Several models of adult learning inform best practices in adult learning. Knowles (as cited in Brewer, 2005) provided guidelines for development and practice in adult learning programs. Central components of Knowles theory are self-directedness , a focus on experiential learning, learner reliance on past experiences, adult motivation to learn, and goal orientation associated with problem solving (p. 23). Effective instructional strategies for adult learners: Incorporates learners goals and objectives Provides opportunities for content to build on past experiences and knowledge Focus on problem oriented and practical strategies Require active learner participation Provides opportunities for application of new knowledge and skills Provide opportunities for both independent and collaborative learning Implications for Faculty Development Conclusion

Tuesday, November 12, 2019

Janie in Their Eyes Were Watching God and Holden Caulfield in The Catc

"Dey all useter call me Alphabet 'cause so many people had done named me different names," Janie says (Hurston 9). The nickname "Alphabet" is fitting in Zora Neale Hurston's Their Eyes Were Watching God because Janie is always changing and rearraging, never the same. Janie Crawford was constantly searching for happiness, self-realization, and her own voice. Janie dares not to fit the mold, but rather defy it to get what she wants. On the journey to find her voice, she marries three separate men and each one of these men contribute to Janie’s quest in different ways. In the beginning, the pear tree symbolizes Janie’s yearning to find within herself the sort of harmony and simplicity that nature embodies. However, that idealized view changes when Janie is forced to marry Logan Killicks, a wealthy and well-respected man whom Janie’s Nanny set her up with. Because Janie does not know anything about love, she believes that even if she does not love Logan yet, she will find it when they marry. Upon marrying Logan, she had to learn to love him for what he did, not for that infallible love every woman deserves.  After a year of pampering, Logan becomes demanding and rude, he went as far to try to force Janie to do farm work. It was when this happened that Janie decided to take a stand and run away with Joe. At this time, Janie appears to have found a part of her voice and strong will. In a way, she gains a sense of independence and realizes she has the power to walk away from an unhealthy situation and does not have to be a slave to her own husband. After moving to Eatonville and marrying Joe, Janie discovers that people are not always who they seem to be. While Joe at first seemed to be easy-going and friendly, she wa... ... stay" (Salinger 205). He is repulsed by fake people and wants to be satisfied by something real--something true he can grasp onto. Just as Janie is similar to Holden, Holden is also similar to Janie. Janie is a woman who has overcome the rules and restrictions she was given. Janie was nothing but "a rut in the road. Plenty of life beneath the surface but it was kept beaten down by the wheels" (Hurston 72). Eventually, Janie made it her purpose to rebel against this mold. By the end of the story, Janie has accomplished finding and conquering self-actualization, she has reached her enlightenment through the her marriages to Logan, Jody, and Tea Cake. It is apparant when she tells Pheoby, â€Å"You got tuh go there tuh know  there..Two things everybody's got tuh do fuh theyselves. They got tuh go tuh God, and they got tuh find out about livin' fuh theyselves" (Hurtson 183).

Sunday, November 10, 2019

Humman Cloning

* INTRODUCTION: The world of science and the public at large were both shocked and fascinated by the announcement in the journal Nature by Ian Wilmut and his colleagues that they had successfully cloned a sheep from a single cell of an adult sheep (Wilmut 1997). Scientists were in part surprised, because many had believed that after the very early stage of embryo development at which differentiation of cell function begins to take place, it would not be possible to achieve cloning of an adult mammal by nuclear transfer.In this process, the nucleus from the cell of an adult mammal is inserted into an ennucleated ovum, and the resulting embryo develops following the complete genetic code of the mammal from which the inserted nucleus was obtained. But some scientists and much of the public were troubled or apparently even horrified at the prospect that if adult mammals such as sheep could be cloned, then cloning of adult humans by the sameprocess would likely be possible as well.Of cour se, the process is far from perfected even with sheep— it took 276 failures by Wilmut and his colleagues to produce Dolly, their one success. Whether the process can be successfully replicated in other mammals, much less in humans, is not now known. But those who were horrified at the prospect of human cloning were not assuaged by the fact that the science with humans is not yet there, for it looked to them now perilously close. The response of most scientific and political leaders to the prospect of human cloning, indeed of Dr. Wilmut as well, was of immediate and strong condemnation.In the United States, President Clinton immediately banned federal financing of human cloning research and asked privately funded scientists to halt such work until the newly formed National Bioethics Advisory Commission could review the â€Å"troubling† ethical and legal implications. The Director-General of the World Health Organization (WHO) characterized human cloning as â€Å"ethica lly unacceptable as it would violate some of the basic principles which govern medically assisted reproduction. These include respect for the dignity of the human being and the protection of the security of human genetic material† (WHO 1997).Around the world similar immediate condemnation was heard, as human cloning was called a violation of human rights and human dignity. Even before Wilmut’s announcement, human cloning had been made illegal in nearly all countries in Europe and had been condemned by the Council of Europe (Council of Europe 1986). A few more cautious voices were heard, both suggesting some possible benefits from the use of human cloning in limited circumstances and questioning its too quick prohibition, but they were a clear minority.In the popular media, nightmare scenarios of laboratory mistakes resulting in monsters, the cloning of armies of Hitlers, the exploitative use of cloning for totalitarian ends as in Huxley’s Brave New World, and the murderous replicas of the film Blade Runner, all fed the public controversy and uneasiness. A striking feature of these early responses was that their strength and intensity seemed to far outrun the arguments and reasons offered in support of them— they seemed often to be â€Å"gut level† emotional reactions rather than considered reflections on the issues.Such reactions should not be simply dismissed, both because they may point us to important considerations otherwise missed and not easily articulated, and because they often have a major impact on public policy. But the formation of public policy should not ignore the moral reasons and arguments that bear on the practice of human cloning— these must be articulated inE-4 order to understand and inform people’s more immediate emotional responses. This paper is an effort to articulate, and to evaluate critically, the main moral considerations and arguments for and against human cloning.Though many peopleà ¢â‚¬â„¢s religious beliefs inform their views on human cloning, and it is often difficult to separate religious from secular positions, I shall restrict myself to arguments and reasons that can be given a clear secular formulation and will ignore explicitly religious positions and arguments pro or con. I shall also be concerned principally with cloning by nuclear transfer, which permits cloning of an adult, not cloning by embryo splitting, although some of the issues apply to both (Cohen and Tomkin 1994).I begin by noting that on each side of the issue there are two distinct kinds of moral arguments brought forward. On the one hand, some opponents claim that human cloning would violate fundamental moral or human rights, while some proponents argue that its prohibition would violate such rights. On the other hand, both opponents and proponents also cite the likely harms and benefits, both to individuals and to society, of the practice. While moral and even human rights need not be un derstood as bsolute, that is, as morally requiring people to respect them no matter how great the costs or bad consequences of doing so, they do place moralrestrictions on permissible actions that appeal to a mere balance of benefits over harms. For example, the rights of human subjects in research must be respected even if the result is that some potentially beneficial research is made more difficult or cannot be done, and the right of free expression prohibits the silencing of unpopular or even abhorrent views; in Ronald Dworkin’s striking formulation, rights trump utility (Dworkin 1978).I shall take up both the moral rights implicated in human cloning, as well as its more likely significant benefits and harms, because none of the rights as applied to human cloning is sufficiently uncontroversial and strong to settle decisively the morality of the practice one way or the other. But because of their strong moral force, the assessment of the moral rights putatively at stake i s especially important. A further complexity here is that it is sometimes controversial whether a particular consideration is merely a matter of benefits and harms, or is instead a matter of moral or human rights.I shall begin with the arguments in support of permitting human cloning, although with no implication that it is the stronger or weaker position * The possibility of human cloning, raised when Scottish scientists at Roslin Institute created the much-celebrated sheep â€Å"Dolly† (Nature  385,  810-13, 1997), aroused worldwide interest and concern because of its scientific and ethical implications. The feat, cited by  Science  magazine as the breakthrough of 1997, also generated uncertainty over the meaning of â€Å"cloning† –an umbrella term traditionally used by scientists to describe different processes for duplicating biological material. Historical Background: The history of human cloning human cloning is undoubtedly one of the most fascinat ing chapters of our lives. Essential question to be discussed to understand the ramifications of human cloning is when human life begins? C. Ward Kischer, a famous American embryologists, wrote in a recent article: â€Å"Since 1973 when Roe vs. Wade was won there were many socio-legal issues related to human embryo. Abortion, fertilization in vitro research on human embryos, research on stem cells, cloning and genetic engineering are substantive issues of human embryology†.The answer is clear embryology that life begins at fertilization of the egg by a sperm (sexual reproduction) or if the SCNT cloning, implantation and activation when the donor somatic cell nucleus into an egg recipient (asexual reproduction). (6) Although non-mammalian cloning was achieved in 1952, mankind had to wait another 44 years until he was finally cloned the first mammal. The first cloned mammal, Dolly the sheep was born on July 5, 1996. In this fascinating history of cloning, there has been a major setback in 2003 when Dolly died at the age of 6 years.Death of the first cloned mammal, was followed by a lively debate related issues / ethical aspects of cloning, debate that continues today. Besides the successful attempts to clone the different species of animals, XX century was marked by several important moments in the development of the genealogy. Deciphering the success of DNA code in 1968 came as an enormous progress around much desired human clone. With nearly 20 years later, by 1988 the human genome, that genome Homosapiens stored in 23 pairs of chromosomes has been released.As things were headed becoming better by the appearance of a human clone, a major problem has become â€Å"human cloning prohibition act† in 2009, which has labeled as cloning illegal, immoral, not unethical activity. Since 2009, human cloning is illegal in 23 countries. So far, experiments were undertaken with five species of animals and the high rate of failure has given rise to many questio ns about human cloning success. Only 1% of animal cloning made so far have had a positive result, but most of them have suffered serious disorders. The conclusion of experts is that the current level of technology, human cloning is very dangerous.I discussed two types of human cloning: therapeutic cloning and reproductive cloning. Therapeutic cloning involves cloning cells from an adult for medicinal use and is an active research area, while reproductive cloning would involve the creation of human clones. Therapeutic cloning could provide unique ways to cure diseases until now considered incurable: diabetes, Parkinson's, Alzheimer's, heart disease. (1) The third type of cloning called replacement cloning is a possibility in theory and would be a combination of therapeutic cloning and reproductive cloning.Higher probability of achieving a therapeutic cloning is more accessible in terms of technique, but also less morally problematic. * Statement Of The Problem: * What is cloning? Are there different types of cloning * How can cloning technologies be used? * What Animal Haved Been Cloned ? * Can organs be cloned for use in transplants? * What are the risks of cloning? * Should humans be cloned? * How Human Cloning Will Work Cause And Effect: Ethics Ethical issues of human cloning have become an important issue in recent years. Many ethical arguments against human cloning are based on misconceptions.Many people think that these clones will have the same characteristics / personalities as the person cloned. Although clone and cloned individual have the same genes, traits and personalities are different. People think that a clone is physically identical to the donor and her behavior, but this is not true because although there is a physical identity, living environment shapes an individual's ongoing behavior and psychology. Many people believe that cloning will lead to loss of individuality eventually, but people have their own personality cloned which personality is similar to those in which they were created.Lawrence Nelson, associate professor of philosophy at UCS, said that embryos can be used for research if: – the purpose of research can not be achieved by other methods;   Ã¢â‚¬â€œ the embryos have reached more than 14-18 days of development;   Ã¢â‚¬â€œ those who use forbid you to consider or treat as personal property. One of the most serious problems of cloning of human embryos for therapeutic purposes, is that with harvesting stem cells, the embryo is formed by cloning practical killed. We can not reduce the existence of a human embryo to â€Å"a cell† as long as after both science and teaching of the Church, the human embryo is a carrier of life. 8) For a few years, the legalization of human cloning is in the center of global debate, which was also attended not only scientists but also politicians, philosophers, theologians, psychologists. For example, American Association of Pro Life Obstetricians and Gynecologist s (AAPLOG) has spoken out against cloning, drawing attention that some business people might think of trading a human life. (4) What is harder is that it could reach the reproduction of living people without them knowing, to be involved in this process or to give consent.Questions appeared on the social status of any clone. What will be their status in society? In the U. S. House of Representatives issued a ruling that human cloning is illegal, but the Senate has yet to rule on the matter. The opinions are still leaning toward accepting only therapeutic cloning. Legalization of therapeutic cloning has been proposed as the only way to investigate, the chances of success, the basic criterion for funding such programs as the primary objective should be finding cures for incurable diseases.A coalition of states, including Spain, Italy, Philippines, USA, Costa Rica and the â€Å"Holy Land† have tried to expand the debate on all forms of human cloning, noting that in their view, th erapeutic cloning violates human dignity. Costa Rica proposed the adoption of an international convention to combat any form of cloning. Australia has banned human cloning in December 2006, but therapeutic cloning is now legal in some parts of Australia. European Union – European Convention on Human Rights prohibits human cloning in an additional protocol, but the protocol has been ratified only by Greece, Spain and Portugal.England – The British government introduced legislation to allow therapeutic cloning in a debate on January 14, 2001. Hope that parliament will pass the law was prohibitive. Roman Catholic Church under Pope Benedict XVI has condemned the practice of human cloning, saying it represents â€Å"a grave offense against human dignity and equality among the people. † Human cloning is prohibited in Islam at the Tenth Conference in Jeddah. Saudi Arabia has decided on June 28, 1997-July 3, 1997 as the beginning of human cloning is â€Å"haraam† (forbidden by the faith-sin).Jesse Rainbow explain why there is an aversion to human cloning – a clone would not be a â€Å"real person† – cloning is â€Å"playing the God† – cloning is not â€Å"natural† mention in closing some of the conditions proposed in a provisional list yet, so research on therapeutic human cloning (reproductive one is illegal) to proceed lawfully: it is necessary for embryos to be used only in the early stages of their development, without being allowed to grow further, all programs research must be supervised by government organizations dealing with fertilization and genetic techniques, various research programs will receive funding and approval only if it is scientifically demonstrated that there is no other way of obtaining the same results conventional, will not be permitted to research on human genetic material can be combined with that of animals, there must be a permanent state of public information on resear ch undertaken and to be postulated that the limitations may be required to report the experiences and suffering of animals used for human benefit. (5)

Friday, November 8, 2019

How to Create a Heritage Scrapbook - Family History Album

How to Create a Heritage Scrapbook - Family History Album The perfect place to showcase and protect your precious family photos, heirlooms, and memories, a heritage scrapbook album is a wonderful way to document your familys history and create a lasting gift for future generations. While it may seem a daunting task when faced with boxes of dusty old photos, scrapbooking is actually both fun and easier than you might think. Gather Your Memories At the heart of most heritage scrapbooks is the photos - pictures of your grandparents wedding, your great-grandfather at work in the fields, a family Christmas celebration, and so on. Begin your heritage scrapbook project by gathering together as many photographs as possible, from boxes, attics, old albums, and relatives. These photos dont necessarily need to have people in them - pictures of old houses, automobiles, and towns are great for adding historical interest to a family history scrapbook. Remember, in your quest, that pictures from slides and reel-to-reel 8mm films can be made at a relatively low cost through your local photo store. Family mementos such as birth and marriage certificates, report cards, old letters, family recipes, clothing items, and a lock of hair can also add interest to a family history scrapbook. Smaller items can be incorporated into a heritage scrapbook by placing them in clear, self-adhesive, acid-free memorabilia pockets. Larger heirlooms such as a pocket watch, wedding dress, or family quilt can also be included by photocopying or scanning them and using the copies in your heritage album. Get Organized As you begin to accumulate photos and materials, work to organize and protect them by sorting them in archival safe photo files and boxes. Use labeled file dividers to help you divide the photos into groups - by person, family, time-period, life-stages, or another theme. This will help make it easy to find a specific item as you work, while also protecting the items which dont make it into the scrapbook. As you work, use a photo-safe pen or pencil to write details of each photo on the back, including the peoples names, the event, the location and the date the photo was taken. Then, once your photos are organized, store them in a dark, cool, dry location, keeping in mind that its best to store photos standing upright. Assemble Your Supplies Since the purpose of compiling a heritage scrapbook is to preserve family memories, it is important to start with supplies that will protect your precious photographs and memorabilia. Basic scrapbooking begins with just four items - an album, adhesive, scissors, and a journaling pen. Scrapbook Album - Choose a photo album that contains acid-free pages, or purchase acid-free, PVC-free sheet protectors and slip them into a three-ring binder. The size of your scrapbook is a matter of personal preference (most scrapbooks are either 8 1/2 x 11 or 12 x 12.), but consider the availability and cost of supplies, as well as how many pictures you want to fit on each page when you make your choice. Scrapbook albums come in a variety of styles, with post bound, expandable spine and 3 ring albums being the most popular.Adhesives - Used to secure everything to the album pages, adhesives come in many forms, including photo corners, photo tape, double-sided adhesive strips, and glue sticks.Scissors - Available in both straight-edge and decorative-edge, scissors help cut your photos into interesting shapes and crop out any unwanted areas.Journaling Pens - Acid-free, permanent markers, and pens are necessary for writing down important names, dates, and family memories, as well as f or adding fun doodles and pictures to your scrapbook pages. Other fun scrapbooking supplies to enhance your family history scrapbook include colored and patterned acid-free papers, stickers, a paper trimmer, templates, decorative rulers, paper punches, rubber stamps, computer clipart, and fonts, and a circle or pattern cutter. Next Page Step-by-Step Heritage Scrapbook Pages After gathering the photos and memorabilia for your heritage scrapbook, its finally time for the fun part - to sit down and create the pages. The basic steps for creating a scrapbook page include: Select Your Photos Begin your page by choosing a number of photos for your page which relate to a single theme - e.g. Great-grandmas wedding. For a single album page layout, select 3 to 5 photos. For a two page spread, select between 5 and 7 photos. When you have the option, use only the best photos for your heritage album - photos which are clear, focused, and best help to tell the story. Heritage Tip - If a photo that you wish to use in your album is torn, scratched, or faded, consider scanning in the photo and using a graphic editing program to repair the cracks and clean up the image. The restored image can then be printed and used for your heritage album. Choose Your Colors Select 2 or 3 colors to complement your photos. One of these may serve as a background or base page, and the others for matting photos. A variety of papers, including patterns and textures, are available which can serve as beautiful backgrounds and mats for heritage scrapbooks. Heritage Tip - You can create your own background papers by photocopying precious family heirlooms (such as a bit of lace from your grandmothers wedding dress). If using patterned paper or a photocopied image for the background, then it is usually best to mat photos with plain papers to help them stand out from the busy background. Crop Photos Use a pair of sharp scissors to trim away unwanted background and other objects in your photos. You may want to keep cars, houses, furniture, or other background images in some photos for historical reference while highlighting just a specific individual in others. Cropping templates and cutters are available to help you crop your photos in a variety of shapes. Decorative-edged scissors can also be used to trim photos. Heritage Tip - It is best to make and use copies of any precious heritage photos which you wish to crop, rather than cutting and possibly destroying the only photo you have of a deceased relative. Cropping can also cause crumbling edges and cracking emulsion in older, fragile photos. Mat Photos A bit different than the traditional picture mat, matting to scrapbookers means to glue a photograph on a piece of paper (the mat) and then trim the paper close to the edges of the photograph. This creates a decorative frame around the photo. Different combinations of decorative-edged scissors and straight scissors can help provide interest and help your photos pop from the pages. Heritage Tip - When including original heritage photographs in your scrapbook, it is always a good idea to attach them to your page with photo corners rather than glue or other adhesive options. in case you need to remove them or make additional copies. Arrange the Page Begin by experimenting with possible layouts for your photos and memorabilia. Arrange and rearrange until the layout satisfies you. Be sure to leave room for titles, journaling, and embellishments. When you are happy with the layout to attach to the page using acid-free adhesive or tape. Alternatively, use photo corners or a corner slot punch. Heritage Tip - Always assume that memorabilia is acidic, rather than finding out the hard way. Use a deacidification spray to deacidify book pages, newspaper clippings, and other papers, and enclose other memorabilia in acid-free sleeves. Next Page Add Interest With Journaling Embellishments Add Journaling Personalize your page by writing down names, date, and place of event, as well as memories or quotes from some of the people involved. Called journaling, this is probably the most important step when creating a heritage scrapbook. For each photo or set of related photos, you should follow the five Ws - 1) who (who are the people in the photo), when (when was the photo taken), where (where was the photo taken), why (why is the moment significant), and what (what are the people doing in the photo). When journaling, be sure to use a waterproof, fade resistant, permanent, quick drying pen - preferably black as research has shown that black ink best stands the test of time. Other colors can be used for adding decoration, or other non-essential information. Heritage Tip - When journaling in your heritage scrapbooking, it is important to be specific, adding related memories and details to the names and dates. Grandma in her kitchen on June 1954 is nice, but it is better to write: Grandma loves to cook and is very proud of her kitchen, seen here on June 1954. Her chocolate cake was always the hit of the party. Embellish by adding mementos from the occasion, such as a copy of Grandmas chocolate cake recipe (in her own handwriting, if possible). Add Embellishments To complete your scrapbook layout and complement your photos, consider adding some stickers, die cuts, punch art, or stamped images. Stickers add interest with very little work on your part and help give your page a polished look.Die Cuts are pre-cut shapes cut from cardstock, available in many sizes and colors. They help add pizzazz to your scrapbook without the need for a lot of creative talent. Solid die-cuts also make great spots for journaling. Be sure to select die-cuts made from acid-free and lignin-free paper.Punch Art, the process of using shaped craft punches to cut various shapes from cardstock and them combining those shapes to create completed works of art, is another easy way to add interest to your scrapbook pages. Again, be sure that you use acid-free and lignin-free paper to create your punch art.

Wednesday, November 6, 2019

Insects - Insecta - The Animal Encyclopedia

Insects - Insecta - The Animal Encyclopedia Insects (Insecta) are the most diverse of all animal groups. There are more species of insects than there are species of all other animals combined. Their numbers are nothing short of remarkable - both in terms of how many individual insects there are, as well as how many species of insects there are. In fact, there are so many insects that no one knows quite how to count them all - the best we can do is make estimates. Scientists approximate that there may be as many as 30 million species of insects alive today. To date, over one million have been identified. At any one time, the number of individual insects alive on our planet is staggering - some scientists estimate that for every human alive today there are 200 million insects. The success of insects as a group is also reflected by the diversity of habitats in which they  live. Insects are most numerous in terrestrial environments such as deserts, forests, and grasslands. They are likewise numerous in freshwater habitats such as ponds, lakes, streams, and wetlands. Insects are relatively scarce in marine habitats but are more common in brackish waters such as salt marshes and mangroves. Key Characteristics The  key characteristics of insects include: Three main body partsThree pairs of legsTwo pairs of wingsCompounds eyesMetamorphosisComplex mouth partsOne pair of antennaeSmall body size Classification Insects are classified within the following taxonomic hierarchy: Animals Invertebrates Arthropods Hexapods Insects Insects are divided into the following taxonomic groups: Angel insects (Zoraptera) - There are about 30 species of angel insects alive today. Members of this group are small, hemimetabolous insects, which means they undergo a form of development that includes three stages (egg, nymph, and adult) but lacks a pupal stage. Angel insects are small and are most often found living under the bark of trees or in rotting wood.Barklice and booklice (Psocoptera) - There are about 3,200 species of barklice and booklice alive today. Members of this group include granary booklice, booklice, and common barklice. Barklice and booklice live in moist terrestrial habitats such as in leaf litter, under stones, or in the bark of trees.Bees, ants, and their relatives (Hymenoptera) - There are about 103,000 species of bees, ants, and their relatives alive today. Members of this group include bees, wasps, horntails, sawflies, and ants. Sawflies and horntails have a body that is joined by a broad section between their thorax and abdomen. Ants, bees, and wasps have a body that is joined by a narrow section between their thorax and abdomen. Beetles (Coleoptera) - There are more than 300,000 species of beetles alive today. Members of this group have a hard exoskeleton and a pair of rigid wings (called elytra) that serve as protective covers for their larger and more delicate  hind wings. Beetles live in a wide variety of terrestrial and freshwater habitats. They are the most diverse group of insects alive today.Bristletails (Archaeognatha) - There are about 350 species of bristletails alive today. Members of this group do not undergo metamorphosis (immature bristletails resemble smaller versions of adults). Bristletails have a cylindrical body that tapers to a narrow bristle-like tail.Caddisflies (Trichoptera) - There are more than 7,000 species of caddisflies alive today. Members of this group have aquatic larvae that build a protective case in which they live. The case is constructed of silk produced by the larva and also incorporates other materials such as organic debris, leaves, and twigs. Adults are nocturnal and short-lived. Cockroaches (Blattodea) - There are about 4,000 species of cockroaches alive today. Members of this group include cockroaches and waterbugs. Cockroaches are scavengers. They are most abundant in tropical and subtropical habitats although their distribution is worldwide.Crickets and grasshoppers (Orthoptera) - There are more than 20,000 species of crickets and grasshoppers alive today. Members of this group include crickets, grasshoppers, locusts, and katydids. Most are terrestrial herbivores and many species have powerful hind legs that are well-adapted  for jumping.Damselflies and dragonflies (Odonata) - There are more than 5,000 species of damselflies and dragonflies alive today. Members of this group are predators in both the nymph and adult stages of their life cycles (damselflies and dragonflies are hemimetabolous insects and, as such, they lack the pupal stage in their development). Damselflies and dragonflies are skilled fliers that feed on smaller (and less skilled) flying insects such as mosquitos and gnats. Earwigs (Dermaptera) - There are about 1,800 species of earwigs alive today. Members of this group are nocturnal scavengers and herbivores. The adult form of many species of earwigs  has cerci (the rear-most segment of their abdomen) that are modified into elongated pincers.Fleas (Siphonaptera) - There are about 2,400 species of fleas alive today. Members of this group include cat fleas, dog fleas, human fleas, rabbit fleas, oriental rat fleas, and many others. Fleas are blood-sucking parasites that prey primarily on mammals. A small percentage of flea species prey on birds.Flies (Diptera) - There are about 98,500 species of flies alive today. Members of this group include mosquitos, horse flies, deer flies, house flies, fruit flies, crane flies, midges, robber flies, bot flies, and many others. Although flies have one pair of wings (most flying insects have two pairs of wings), they  are nevertheless highly-skilled  fliers. Flies have the highest wing-beat frequency of any liv ing animal. Mantids (Mantodea) - There are about 1,800 species of mantids alive today. Members of this group have a triangular head, elongated bodies, and raptorial forelegs. Mantids are well-known for the prayer-like posture in which they hold their front legs. Mantids are predatory insects.Mayflies (Ephemeroptera) - There are more than 2,000 species of mayflies alive today. Members of this group are aquatic in the egg, nymph, and naiad (immature) stages of their life. Mayflies lack a pupal stage in their development. Adults have wings that do not fold flat over their back.Moths and butterflies (Lepidoptera) - There are more than 112,000 species of moths and butterflies alive today. Moths and butterflies are the second most diverse group of insects alive today. Members of this group include swallowtails, milkweed butterflies, skippers, clothes moths, clearwing moths, lappet moths, giant silk moths, hawk moths, and many others. Adult moths and butterflies have large wings that are covered with t iny scales. Many species have scales that are colorful and patterned with complex markings. Nerve-Winged Insects (Neuroptera) - There are about 5,500 species of nerve-winged insects alive today. Members of this group include dobsonflies, alderflies, snakeflies, green lacewings, brown lacewings, and antlions. Adult forms of nerve-winged insects have highly-branched venation in their wings. Many species of nerve-winged insects act as predators to agricultural pests, such as aphids and scale insects.Parasitic lice (Phthiraptera) - There are about 5,500 species of parasitic lice alive today. Members of this group include bird lice, body lice, pubic lice, poultry lice, ungulate lice, and mammal chewing lice. Parasitic lice lack wings and live as external parasites on mammals and birds.Rock crawlers (Grylloblattodea) - There are about 25 species of rock crawlers alive today. Members of this group lack wings as adults and have long antennae, a cylindrical body, and long tail bristles. Rock crawlers are among the least diverse of all insect groups. They live in high-elevation habit ats. Scorpionflies (Mecoptera) - There are about 500 species of scorpionflies alive today. Members of this group include common scorpionflies and hanging scorpionflies. Most adult scorpionflies have a long slender head and narrow wings with highly-branched venation.Silverfish (Thysanura) - There are about 370 species of silverfish alive today. Members of this group have a flattened body that is covered with scales, Silverfish are so named for their fish-like appearance. They are wingless insects and have long antennae and cerci.Stoneflies (Plecoptera) - There are about 2,000 species of stoneflies alive today. Members of this group include common stoneflies, winter stoneflies, and spring stoneflies. Stoneflies are so named for the fact that as nymphs, they live beneath stones. Stonefly nymphs require well-oxygenated water to survive and for this reason, are found in  swift-moving streams and rivers. Adults are terrestrial and live at the edges of streams and rivers where they feed on alg ae and lichens. Stick and leaf insects (Phasmatodea) - There are about 2,500 species of stick and leaf insects alive today. Members of this group are best known for the fact that they mimic the appearance of sticks, leaves, or twigs. Some species of stick and leaf insects are capable of changing color in response to alterations in light, humidity, or temperature.Termites (Isoptera) - There are about 2,300 species of termites alive today. Members of this group include termites, subterranean termites, rotten wood termites, dry wood termites, and damp wood termites. Termites are social insects that live in large communal nests.Thrips (Thysanoptera) - There are more than 4,500 species of thrips alive today. Members of this group include predatory thrips, common thrips, and tube-tailed thrips. Thrips are much maligned as pests and are known to destroy a variety of  grain, vegetable, and fruit crops.True Bugs (Hemiptera) - There are about 50,000 species of bugs alive today. Members of this group include plant bugs, seed bugs, and stink bugs. True bugs  have distinct front wings that, when not in use, lie flat on the insects back. Twisted-wing parasites (Strepsiptera) - There are about 532 species of twisted-wing parasites alive today. Members of this group are internal parasites during the larval and pupal stages of their development. They parasitize a variety of insects including grasshoppers, leafhoppers, bees, wasps, and many others. After pupating, adult male twisted-wing parasites leave their host. Adult females remain within the host and only partially emerge to mate and then return to the host while young develop inside the females abdomen, emerging within the host later.Web-spinners (Embioptera) - There are about 200 species of web-spinners alive today. Members of this group are unique among insects in that they have silk glands in their front legs. Web-spinners also have enlarged hind legs that enable them to scurry backward through the tunnels of their underground nests. References Hickman C, Robers L, Keen S, Larson A, IAnson H, Eisenhour D. Integrated Principles of Zoology 14th ed. Boston MA: McGraw-Hill; 2006. 910 p.Meyer, J. General Entomology Resource Library. 2009. Published online at https://projects.ncsu.edu/cals/course/ent425/index.html.Ruppert E, Fox R, Barnes R. Invertebrate  Zoology: A Functional Evolutionary Approach. 7th ed. Belmont CA: Brooks/Cole; 2004. 963 p.

Sunday, November 3, 2019

Marketing and Sales Essay Example | Topics and Well Written Essays - 5000 words

Marketing and Sales - Essay Example Finally the study will try to focus on different aspects of green technology required to manufacture an environment friendly phone. Table of Contents Table of Contents 3 Market Segmentation 4 Important Market Segments 5 Mainstream Segment and Niche Segment 6 Different Market Segments for Mobile Devices 7 Feature of Cell Phone for Green Buyer 9 References 11 Market Segmentation Business market can be described as heterogeneous environment. Consumer behavior plays a cordial role to justify the use of various market segmentation techniques. It is pretty much obvious that no product or service creates appeal for all customers. The companies need to understand the requirement of potential customers to design successful segmentation strategy. In simple words segmentation means filtering the target market according to income level, usage pattern, lifestyle, purchase pattern of customers. Price discrimination model of economics suggested that market segmentation increases the profitability r atio for the business (Gill & Crichton, 2011). Conceptual framework of any business strategy depends on understanding, fulfilling or even exceeding the needs of target segment. Centrality of market segmentation strategy depends on establishing equilibrium between product driven segmentation and market driven segmentation. ... Brand Asset Valuator model created by Young & Rubicam can be used as basis for product centric segmentation. (Source- Bavconsulting) Brand Asset Valuator model emphasizes on DEREK model to analyze performance of a particular brand. DEREK stands for D- differentiating factor of the product, E- energy of the brand in terms of meeting future market demand, R- relevance of the product in accordance with customer demand, E- esteem about the brand. Previous success stories for the brand, K- Customer knowledge about the product. Important Market Segments International Data Corporation (IDC) has divided consumer market of mobile in six segments in terms of usage pattern. 1- Tech Evangelists (Customers prefer to purchase new product integrated with state of art technology), 2- Impulse Buyers- (Customers who purchase the product in accordance with demand of situation), 3- Experimental Adopter- (Customer who like to purchase new product after series of experimental usage), 4- Pragmatic Purchase rs- (Customers who are very much rational in terms of purchase decision and they purchase the product after cost benefit analysis), 5- Green Buyers- (Customers who prefer product offered in an eco-friendly way and they try to create a social message of decreasing environment pollution by purchase), 6- Disengaged Functionalists- (Price sensitive consumers who prefer to purchase product satisfying their fundamental needs) (Deans, 2012). Market segmentation for the mobile device can be done in accordance with purchase and usage potentiality of customers. There is range of potential customers: young vs. old, affluent vs. modest income, heavy users vs. light users, technology lover’s vs. technophobes, etc who can be targeted by the mobile manufacturing

Friday, November 1, 2019

Information systems management Assignment Example | Topics and Well Written Essays - 500 words

Information systems management - Assignment Example Social networking and web 2.0 technologies are key to implementation of brand creation and management in P&G. Blogs are considered effective and better means of communication since they attract more readership and comments. The company also uses Microsoft’s communication suite that integrates instant messaging, web browsing, video conferencing and live meeting calendar management as a collaborative communication and data transmission strategy. These methods enhance faster decision making and easier access to and retrieval of information (Stair & Reynolds, 2012). The previous means that were used in distributing information at P&G were not effective but rather time consuming and hectic. It was also time consuming to ensure all people got the information since it was all stored at one place. The current strategies are less time consuming and effective as multiple accesses to information stored at one place is made possible (Bocij et al., 2008). For an executive member to print and stick reports to a notebook for storage so much time is consumed and the means is not even effective enough for decision making. It’s also not a good way of record keeping since retrieval of information is made difficult hence delaying decision making. The new strategies employed, therefore, are so crucial in ensuring faster decision making throughout the company’s activities. The current electricity infrastructure in the United States differs so much from smart grills mainly because of technology adoption. Smart grills appreciate and apply technology so much in service delivery as opposed to the current infrastructure. This is evident in communicating with customers and integrating other service providers into the system (Stair & Reynolds, 2012). For instance ensuring that consumption is regulated and consumers are constantly informed of how much energy they use is a new strategy that is not availed in the previous infrastructure. It also integrates